Happiness is simple. Love yourself and your family more. Let ’s buy happiness! Redefining shopping, happy life is beginning. Let’s buy happiness Luxury & Lifestyle OMO Shopping Mall in Hong Kong and Asia Pacific Region.
STARTING FROM THE HEART
LBuy.com (Lofty Limited) is Asia’s leading OMO (Online-Merge-Offline) smart experiential luxury department store. It is dedicated to providing high-quality products—including international luxury fashion, beauty products, and trendy premium toys—to affluent, trend-setting families. The brand's target audience consists primarily of high-income households, with over 80% belonging to the upper-middle income bracket and more than half maintaining an average order value (AOV) exceeding $5,000.
Established for 5 years, LBuy has achieved impressive year-on-year revenue growth of 30% to 50% for 5 consecutive years. Catering to the diverse interests and hobbies of every family member, its mainstream product offerings span popular anime and pop-culture merchandise from Japan and South Korea, as well as luxury handbags, apparel, and jewellery from Europe.
LBuy places immense value on customer experience and after-sales service. The company has developed a proprietary, multi-channel, and multi-platform smart retail system that operates in seamless synergy with its regional physical stores. Driven by AI and big data technologies, LBuy gains deep insights into customer lifestyle preferences, dynamically adjusts product analysis and positioning, and synchronizes these findings with targeted procurement, strategic marketing, and personalized sales.
Founded in 2024, LBuy DGG is the company’s flagship innovative AI smart automated retail brand. It focuses on a hybrid automated retail model featuring AI-powered "digital capsule toy machines + smart vending machines." By leveraging big data to analyze customer spending patterns and personal interests, DGG seamlessly integrates entertainment with everyday convenience shopping in real time.
Furthermore, LBuy's subsidiary travel agency, LTrip, provides cross-border travellers with a premium, one-stop travel and shopping experience, perfectly merging travel themes with LBuy's professional personal shopping services.
Looking ahead, LBuy plans to further expand into international markets across the entire Asia-Pacific region by 2026, capturing both online and offline markets in Mainland China, Japan, South Korea, Malaysia, and Singapore. The brand is committed to introducing luxury European fashion tailored to various lifestyle scenarios for its clients. Simultaneously, LBuy will establish an Asian headquarters for anime and cartoon character licensing and product design in Japan, creating trendy lifestyle products around various iconic characters. By building LBuy and DGG into revolutionary, AI-driven smart fashion lifestyle brands that grow alongside the world's next-generation families, the company aims to fully realize its vision of serving families worldwide.
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