• LBuy Valentine's Day Exclusive : Hermès, Chanel, Dior handbags and jewelry at 12% off—shop now!
  • LBuy Celebrates the New Year - Enjoy up to $3,000 off selected premium products!
  • LBuy - Selected luxury and trendy brands starting from $888. Shop now!
  • Nintendo Switch 2 now available at LBuy—official Nintendo retailer👍!
  • LBuy Nintendo Switch / Nintendo Switch 2 Official Product Retail Store is now open at Shop 426, Level 4, MOKO!
  • The 10,000 feet flagship store with Hermès、CHANEL and LV areas at MOKO shop 175, 1/F!
  • Important Notice: Prevent Fraud for Bank Transfer & FPS
  • Free Delivery over HKD500!

Happiness is simple. Love yourself and your family more. Let ’s buy happiness! Redefining shopping, happy life is beginning. Let’s buy happiness Luxury & Lifestyle OMO Shopping Mall in Hong Kong and Asia Pacific Region.

STARTING FROM THE HEART

LBuy is Asia's premier OMO (Online-Merge-Offline) intelligent experiential luxury department store serving high-end fashion-forward Grand Total Retail Space families. The company offers a diverse range of quality products including international designer clothing, beauty items, European luxury accessories, Japanese and Korean anime/manga merchandise, and trendy toys—all catering to entire families' varied interests.

LBuy's proprietary multi-channel retail system integrates with regional physical stores, emphasizing superior customer service. Their technology leverages AI and big data to analyze lifestyle preferences, dynamically adjusting product positioning while synchronizing targeted procurement, marketing, and personalized sales approaches.

DGG was established in 2024 as a key innovative retail brand under LBuy. It focuses on a hybrid retail model that combines “digital capsule toy machines + curated convenience retail,” integrating instant entertainment with everyday shopping convenience.

Additionally, their affiliated travel agency "LTrip" provides cross-border travelers with integrated tourism and professional shopping guidance.

Looking ahead to 2026, LBuy plans to expand throughout Global markets including Japan, Korea, Malaysia, Singapore and United Kingdom pursuing their vision of creating an intelligent fashion lifestyle brand serving families globally.

Redefining shopping, happy life is beginning.

LBuy equal to "The Quality of Life,The Taste of Life", we integrating online shopping and trendy information into a comprehensive shopping platform. Our professional buyers travels all over the world for customers to grasp the trend, learn the latest fashion and create a healthy life, adhering to the LBuy that brings fashion, taste and healthy life experience to customers, creating a "quality life, taste life" Community.

Obtained the "2026 No Fakes Pledge" trademark certification issued by the Intellectual Property Department

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LOFTY LIMITED including lbuy.hk , lbuy.com

LOFTY LIMITED is one of the leaders in the Hong Kong e-commmerce market, leveraging on its consolidated strengths in the weeklies market and its well established branding and advertising networks under its flagships titles, including LBuy.hk , LBuy.com .